Lakspray, a brand trusted by Sri Lankan housewives for over 50 years, gifted gold necklaces to 30 lucky winners of their consumer promotion ‘LaksprayGruhaniyanta Ran Dayada’, at an event held at Lanka Milk Foods recently. The 30 winners were the first batch ofconsumer promotion participants to be thus rewarded, and the event was attended by the management of Lanka Milk Foods and the media.
Lakspray launched their consumer promotion ‘LaksprayGruhaniyanta Ran Dayada’ earlier this February with the sole objective of recognizing and appreciating their loyal consumers, and to also strengthen the brands relationship with them. The consumer promotion will roll out in three stages throughout this year and Lanka Milk Foods is expected to reward 100 participants with 22 karat gold necklaces.
“Lakspray is a beloved household brand name trusted by generations of Sri Lankans. The fact that Lakspray has been at the forefront among milk powder brands in the market for so long bears testimony to the quality of our product and also to its strong relationship with its consumers. The objective of the ‘Lakspray Ran Dayada’ consumer promotion is to further strengthen our relationship with our beloved consumers. We would like to take this opportunity congratulate the 1st set of winners of this consumer promotion amidst the warm response we got for it and to also invite all consumers to continue to engage with us as we continue to reward you through this program for the rest of the year,”said WarunaMadushanka, Manager – Promotions and Public Relations, Lanka Milk Foods (CWE) PLC.
To take part in this promotionconsumers simply need to follow these instructions. Cross out the sections indicating the manufactured date on either two 400gm Lakspray milk packets or one 1Kg milk packet. Write your name, address and telephone number on this section instead and post it to Lakspray Ran Dayada, Lanka Milk Foods, Welisara, Ragama. The second and third sets of winners for this consumer promotion will be selected on 26 July and 26 November.
Lakspray, the key brand name of Lanka Milk Foods, is one that has been trusted by Sri Lankan housewives for over 50 years. Lakspray is produced without any artificial preservatives under extremely hygienic conditions and is enriched with vitamins, proteins and minerals. This milk powder is suitable for the consumption of all consumers of any age group.
Lanka Milk Foods has been producing a wide range of nutritious products for Sri Lankan for over 50 years. Because of the assured quality of their products, the company has been growing despite of and amidst the intense competition in the market. Lakspray, Daily, the Ambewela Milk and Cheese range and My Juicee fruit juice are some of the best loved products of the Lanka Milk Foods Company.